01
Choose the pathway
Separate Rapid Access Skin Cancer from other medical dermatology referral routes so the intended clinic is clear.
For healthcare providers
Make referral pathways easy to act on.
A provider-facing experience should answer a different set of questions than a patient homepage. Referral requirements, clinic access, contact details and what the patient should expect can sit together in one professional pathway.
Rapid Access Skin Cancer Clinic
The clinic's current public site states that this pathway is walk-in during published weekday hours, but patients must first be referred by a general practitioner or nurse practitioner.
Referral required
Public instructions currently specify a referral from a general practitioner or nurse practitioner before a patient uses the Rapid Access Skin Cancer Clinic.
Weekday check-in: Suite 350
Location: 8500 Blackfoot Trail S.E., Calgary
Published access hours
| Monday to Thursday | 9:15 AM to 11:15 AM |
| Monday to Thursday | 1:15 PM to 3:15 PM |
| Friday | 9:15 AM to 11:15 AM |
Hours and eligibility should be verified against current clinic policy before production use.
A cleaner referral experience could do more than publish a form.
The production opportunity is to help the referrer understand the route, required information and patient expectations before submitting anything, while preserving the clinic's professional and privacy obligations.
02
Know what is required
Place referral criteria, required patient information and current submission instructions together rather than scattering them across pages.
03
Prepare the patient
Give the referring clinic a concise summary of check-in, walk-in expectations, location and parking information to pass along.
04
Govern the workflow
Any future digital intake should be designed around privacy, authority, consent, auditability and clear human accountability.
Provider utility without pretending the website is the clinical system.
The website can explain and route. It does not need to become the electronic medical record or expose clinical information. A stronger digital front door can sit responsibly in front of the systems the clinic already trusts.
RouteGuide the referrer
InformClarify requirements
PrepareSet patient expectations
ProtectKeep clinical authority clear
Clinic contact
For a production version, these details could be paired with verified referral submission instructions and a downloadable provider guide.